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When Should You NOT Use A Shopping Portal For A Purchase

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I’m always looking for ways to maximize the number of miles and points I can earn with every purchase I make. Besides using a credit card with the best multiple for that category, I’ll look to see if I can get extra miles by starting out at a shopping portal (For more information about shopping portals, check out our article on how to find out which one is best for each purchase).

The example in this article is from when I purchased an iPad Pro last year for Christmas. I thought it could be a replacement for my aging MacBook Air (you can check out this article to see how that experiment went).  Just understand that while the offers and prices in this article are not up to date, the basic point of the article still stands.

I was excited when I received an email advertising a limited time offer for bonus points for purchases from the Apple Store.

There were several things about this offer that immediately made me happy:

The only drawback was that this offer was only available through the United MileagePlus shopping portal. While I have no plans to fly with United ever again, there are still uses for MileagePlus points. I logged into the MileagePlus shopping website and clicked through to the Apple Store.

We were in need of a new device for me to use when we take the Your Mileage May Vary office “mobile”. In normal speak, I needed a new iPad to use when we’re traveling.

Option 1) Buy Direct From Apple (5X United Miles)

I mean I was right there, ready to buy it. Down to the big blue button.

When I saw the price, I remembered seeing lower prices when I did a Google Shopping search. Several reliable sites were selling the same iPad for $1149. The main difference was the $86.18 sales tax.

Here’s where I overcomplicate things. I’ll save you all the calculations I went over before making a decision. Just know that they looked something, well exactly, like this.

I figured out that buying from Apple for $1235.18, I’d earn 6675 United miles (6175 + 500 bonus). That’s not including the credit card miles I’d earn.

Option 2) Buy From Adorama (1X Alaska Miles)

One of the stores offering the iPad for list price with free shipping and no sales tax was Adorama. I’ve used them before and would gladly do so again to save $86.18 but what would I be losing? I’d have an option of which portal to use and since I’d rather earn Alaska Miles instead of United, I went with them. I could earn 1649 Alaska miles from 1X on $1149 plus 500 bonus miles on Alaska’s portal or 5X on $1235 if I bought from Apple direct with the United bonus.

That’s 5,025 miles difference. Quite a big number but I’d be paying $86 extra to get those miles. I’m essentially buying the United miles at 1.7 cents each. I don’t buy miles unless I have a use for them, so why should I now?

OK, so now that buying from Apple’s off the table, can I do even better?

Option 3) Buy from B&H Photo (No Bonus Miles)

I went to the B&H Photo website, somewhere I’ve also purchased from before. I love their prices but they hardly ever give any bonuses to shopping portals. I looked up the iPad I wanted and I found B&H was charging the same price as Adorama. $1149. That is unless I was willing to get the Space Gray instead of the Silver version which B&H was selling for $50 less than anyone else.

Once again, I could “buy” 1649 Alaska miles for $50, paying just over 3 cents a point. I like Alaska miles but not enough to buy them for 3 cents each.

Sold, to B&H Photo for $1099.00. They also threw in express next day shipping so I had my new toy in time for Christmas.

Final Thoughts

While I’m still a big believer in using online shopping portals to earn a bunch of points and miles for things you are going to buy anyway, just remember it’s not worth paying extra just to take advantage of a “special offer”. In this example, I gave up earning miles but saved $136. I can buy a one-way flight or book a room with that extra money, something I doubt I’d be able to do with the 6600 points I missed out on. You’ll be doing some math to figure out what the best deal is in your particular case because like most offers, Your Mileage May Vary.

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This post first appeared on Your Mileage May Vary

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