We write a lot about airline loyalty, credit cards, and maximizing points and miles. But we’re not flying cross-country twice a week. We travel often enough to care about flying as comfortably as possible, but not so much that we chase every “mega” promotion that comes along.
So when SAS joined SkyTeam and offered 1,000,000 points to anyone who flew almost all their partners? We weren’t packing our bags. That’s just not how we travel.
But JetBlue’s new 25th anniversary promo? That one made us pause. And maybe even consider it.
Why This JetBlue Promo Caught Our Eye
JetBlue is our second-favorite U.S. airline (right behind Delta), and since we live in Orlando—one of their hubs—we’ve decent access to their network. That gives us a leg up compared to people in smaller markets.
The promo is straightforward but ambitious: fly to 25 unique JetBlue destinations between June 25 and December 31, 2025, and you’ll earn two major rewards:
- 350,000 TrueBlue points (worth around $4,300 based on our valuation)
- 25 years of Mosaic 1 elite status (valid through the year 2050)
There are smaller milestones, too:
- 15 destinations = 150,000 points
- 20 destinations = an additional 200,000 points (350,000 total)
No bonus for 25 flights other than bragging rights and lifetime-ish elite status. But… bragging rights *do* count for something, don’t they?
What Does Mosaic 1 Actually Get You?
To be clear, this promo only grants Mosaic 1—JetBlue’s entry-level status tier. That comes with:
- Two free checked bags
- Mosaic boarding
- Even More Space seats at check-in (based on availability)
- Priority check-in and security
- Same-day flight changes
- Dedicated customer service lines
- Up to 3 complimentary adult beverages per flight
- Upgrades on the Heathrow Express
- Avis elite status match
Honestly, the most valuable perk for us would be the checked bags, except we already get one checked bag for each passenger on an itinerary with the JetBlue Plus Card. That leaves the Even More Space seats as the standout benefit, and we’ve written before about how those are some of the best extra-legroom seats you can book. But beyond that, it’s not a life-changing level of status.
Would We Do It Just for the Points?
Maybe. Because the points alone make this promo tempting, even without the status. If you can hit 20 different destinations and stop there, you’ll earn the full 350,000 TrueBlue points. At our valuation of 1.24¢ per point, that’s worth around $4,300 in flights.
If you average $200 per one-way ticket (which would require strategic planning and some low-cost flights), the math starts to work out:
- 20 one-way flights = ~$4,000
- 350,000 points value = ~$4,300
It’s not a guaranteed win, but it’s close. That’s without even considering the long-term value of status, or any creative ways to book cheap flights to unique destinations. (JetBlue’s route map from Orlando gives us a decent shot at stringing some together… but not without effort.)
The Challenges (And Realities)
One thing that’s easy to overlook: this promo isn’t about taking 20 or 25 flights—it’s about arriving at 20 or 25 unique JetBlue destinations. Unless you’re a routing magician, that’s going to mean a lot more flights overall. You’ll be backtracking. You’ll want to go home and recharge. You’ll probably want to do laundry once or twice. All of that adds to the time, effort, and cost.
We’re not talking about 20 one-way tickets. Realistically, this could mean 30 to 40 flights in total. That’s a big lift, even for someone who flies regularly. For us, it would most likely be my wife Sharon bouncing around the JetBlue network solo while I keep things grounded. And that’s no small commitment.
Then there’s the long game: sure, 25 years of Mosaic 1 sounds great, but how much value will we realistically get from it in 2040? 2050? Will we still be flying as much? Will we care as much about boarding priority and seat upgrades? Maybe. Maybe not.
And what about JetBlue itself? Less than 25 years ago, you could fly on TWA, Northwest, or US Airways. Today they’re all gone. If JetBlue merges with or is acquired by another airline, there’s no guarantee that this status would be transferred or even honored.
It’s a bold offer, but it comes with a lot of “what ifs.”
Final Thought
This is one of the most ambitious promotions we’ve seen in years, and JetBlue deserves credit for coming up with something so different. If you have the time, flexibility, and love the challenge, it could be an exciting adventure. The points alone might make it worth it if you can keep your costs down.
That said, it’s worth remembering that many Mosaic perks aren’t honored on Blue Basic fares. If you plan to save money in the future by booking the cheapest possible tickets, complimentary checked bags, early boarding, and Even More Space seat upgrades won’t apply.
Also, while we’ve been focused on the promo’s bonus points, don’t forget—you’ll also earn regular TrueBlue points from each paid flight, and possibly bonuses depending on the fare type or your JetBlue credit card. That’s not insignificant if you’re booking 30 to 40 total flights.
For us? We’re not ready to commit just yet. We love JetBlue, and this is tempting—but we’re also realistic about how we travel, how much time we’re willing to dedicate, and how far into the future we can count on those promised perks. It’s not a “no,” but it’s going to take a lot of spreadsheet planning—and probably a whole lot of snacks.
(Note from Sharon: FWIW, I’m all in on this. Reply to this and tell Joe why I should do it!)
What about you? Are you going to try for JetBlue’s 25-for-25 challenge? Think it’s worth it for the points, the perks, or just the bragging rights? Or are we missing another angle entirely? Let us know what you think!
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This post first appeared on Your Mileage May Vary