Marketing

Not surprisingly, countries do quite a bit to market themselves in an effort to increase tourism, and one of those things is to use slogans. I know, who knew, right?…

Forgive me for a bit of nostalgia, but I remember when Small Business Saturday felt like a big deal. American Express launched this special “holiday” in 2010 to encourage shopping…

Can everyone agree that companies should not be allowed to make any important announcements on April 1st? Either you’re stuck reading something and wondering if it’s real or not, or…