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The Sweet Spot For Each Hotel’s Loyalty Program

a deck with a pool and a hut on the water

Having status in a hotel’s loyalty program can significantly improve the quality of a hotel stay. At a minimum, just being a member of the program will decrease your chances of getting the worst room at the hotel. As your status level increases, you’ll get perks like free breakfasts, lounge access and room/suite upgrades. The top-level members might also get a concierge to help them arrange travel.

While I’ve often said I’m not loyal to any hotel chain, the perks of having status have influenced my choices on more than one occasion. Having Marriott Bonvoy Platinum status from mid-2018 to early 2025 resulted in a majority of our leisure stays being at one of their 30 different brands.

I would not do a ton of work to manufacture night credits to get status, but I do consider Bonvoy Platinum to be the program’s sweet spot. You get the most incremental benefits when going from Gold to Platinum.

If I feel that way about Marriott, what are the most valuable status levels of the other major hotel brands? By valuable, I mean to say which status bump gives you the most significant increase in benefits while earning higher status levels would not significantly improve your stay.

Hilton Honors

The Hilton Honors program has four levels:

The biggest difference comes when you go from Silver to Gold.

Hilton Honors Gold provides members with the following perks:

Having the Hilton Honors Surpass co-brand card and the American Express Platinum or Business Platinum cards automatically earns you Hilton Gold status.

If you value lounge access, it’s easy enough to get Diamond status with a Hilton Honors Aspire card ($550 annual fee).

IHG Rewards Club

The IHG Rewards Club has 5 levels:

The biggest changes happen when you go from Gold to Platinum when you get these additional benefits:

The IHG status level most points and miles people earn is Platinum, which you get by having the IHG Rewards Club Premier credit card ($99 annual fee)

Marriott Bonvoy

The Bonvoy program has six tiers:

I’ve already said that the jump between Gold and Platinum is the sweet spot of the Bonvoy program. When earning Platinum status, you get these additional benefits:

If you want Platinum status without worrying about meeting the 50-night requirement, you could sign up for the $650 Marriott Bonvoy Brilliant AMEX.

When reaching Titanium, you’ll get another choice benefit and a 48-hour room availability guarantee (excluding special events), neither of which improves the quality of your stay.

World of Hyatt

The World of Hyatt program has four levels:

Hyatt loyalists love the World of Hyatt program because of the treatment of the top-tier members. All of the most important benefits are reserved for Globalist members. Here are the benefits of reaching the top tier:

Earning Globalist status isn’t easy, but those who have it never want to give it up.

Final Thoughts

There’s no set rule about which hotel status is best. Some, like IHG, give most of the benefits to their lower tiers, while others, such as Hyatt, reserve the important benefits for the most loyal members.

Knowing what you get for each level can help you decide if it’s worthwhile spending a few nights at a hotel chain just to earn that next status level. You might get access to the hotel lounge for your upcoming stays, or you might only receive a chance to get a room upgrade at the hotel’s discretion, depending on availability.

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