I’ve been intrigued by Meow Wolf ever since I first heard about their first permanent location in Santa Fe, NM. The House of Eternal Return was a critical success, eventually leading to more installations, including their project in Las Vegas called Omega Mart. Described as an “immersive art experience,” Omega Mart is one of those attractions that people say you just have to see. Needless to say, when I had a free afternoon in Las Vegas, I had to check it out.
Located in the Area 15 complex, Omega Mart is just one of the attractions you can visit while you’re there. You can purchase a pass for everything or buy a stand-alone ticket, which I did. I would recommend purchasing a ticket in advance. When I visited. I bought a same-day ticket and had to wait 30 minutes for my entrance time, and this was on a Tuesday afternoon. While waiting, I walked around, checked the restaurants, and eventually grabbed a refreshment at the bar under a neon-lit tree.
General Admission tickets to Omega Mart start at $54. VIP tickets are also available, and a daily Omega Quest, billed as a “detail-hungry scavenger hunt,” costs $129.
Upon entering Omega Mart, it seems like an everyday supermarket. In fact, the items on the shelves are for sale at the cash registers near the exit.
However, it doesn’t take long to notice that there’s something not right about this supermarket.
You’ll find more to Omega Mart than the store as you wander around.
Once into the back, there are endless rooms, hidden passages and visual overstimulation.
Meow Wolf’s new Las Vegas exhibit
You’ll eventually find where they control the entire place, but what are they hiding?
The Meow Wolf Las Vegas exhibit
Once you’ve spent enough time exploring, you can head back to the store and visit the Datamosh Bar, located in the Pharmacy on the side of the store.
I spent about 2 hours looking around, but you can spend even more time if you try to discover the story behind Omega Mart. It’s much larger than it looks from the entrance, so wear comfortable shoes and be prepared to climb several flights of stairs.
Final Thought
Meow Wolf has created a unique experience with Omega Mart. If you want me to explain it to you, I can’t because I’m not sure what it’s supposed to be. Is it a commentary on mass consumerism, a sci-fi story or a mystery to be solved? Possibly, I guess. More so, it’s whatever you think it is, and that’s precisely what art should do.
Photos by Christopher DeVargas and Kate Russell courtesy of Meow Wolf
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4 comments
I went there on my last visit to Vegas after it was highly recommended. I waited in line only to be told that there were no available spots and I would need to make a reservation for another day. I was leaving that night so I missed out but I’m anxious to try again.
I’d like to go again and do the scavenger hunt. Looking around aimlessly was fun but I’d prefer being pointed to some of the hidden messages I’m sure are out in the open.
Scavenger hunt? That sounds amazing. Any idea who arranges them?
It’s from the place so I imagine it’s someone with the staff. I asked about it when I arrived and it started 30 minutes before. They said I might be able to get in but I didn’t want to be a bother.